All posts tagged: gucci

The Gucci 100 Campaign

For the Gucci 100 Campaign video, the Italian brand celebrates the diversity of music and eras. From Fela Kuti to Ice Cube, Alicia Bridges to The Nurse, the Joshua Woods-shot visuals are trips through decades not only sonically but also with the clothing. Of course While Gucci has been at the forefront of 70s-inspired attire, the campaign also highlights the 90s with denim jackets and fishing style bucket hats.

Gucci Off The Grid Campaign Ft. Jane Fonda, Lil Nas X, King Princess, Miyavi and David Mayer de Rothschild

The team over at Gucci have revealed their latest Off The Grid collection with a star-studded campaign video featuring Jane Fonda, King Princess, Lil Nas X, David Mayer de Rothschild and Miyavi. The visuals feature the stars building a tree house in the middle of downtown Los Angeles, adding fixtures and planting a garden which also points to the collection using recycled, organic and sustainable materials.

Gucci Eyewear Spring Summer 2020 Campaign

For Gucci's Spring/Summer 2020 eyewear campaign, the company enlists Harmony Korine to direct a music meets fashion short film which stars actress NiNi. The video also features actor and singer KAI. Shot inside the legendary Los Angeles record store Amoeba, located on Sunset Blvd., models sport the retro-driven frames whilst delving into the mass amounts of vinyl and DVD's located throughout the shop.

Gucci Spring Summer 2020 Campaign

Horses and 70s inspired fashion are the emphasis in the new Gucci Spring/Summer 2020 campaign. Directed by Yorgos Lanthimos and shot in Los Angeles, models stroll around the city with their horses proudly beside them, even of it's in a car, home, poolside, you name it.