After achieving success with her single “Younger”, Stockholm’s Seinabo Sey turns up the fire with her latest work “Hard Time”. Directed by Casper Balslev, the video is almost a challenge to perceived stereotypes and traditions. Women drink wine, as well as smoke cigars and pipes while dancing in front of pictures displaying the faces of the old establishment. This is the new face of Sweden. Seinabo Sey is the truth!