All posts tagged: campaign

Études Studio x Mark Gonzales Video

French brand Études and Mark Gonzales team up with director Peter Sutherland for a short fashion film spotlighting their new Capsule Collection collaboration. Shot in New York City, two males stroll the city streets whilst Gonzales recites poetry throughout the duration of the video. Think of the movie 'Downtown 81' starring Jean-Michel Basquiat and you'll get the feel of the aesthetic. The collection includes poplin shirts and bomber jackets featuring Mark Gonzales' illustrations and writings.

H&M ‘Forever Summer’ 2016 Video

Celebrating the spirit of Summer, Swedish brand H&M unveil their new 'Forever Summer' 2016 collection in a new fashion film. Highlighting various swimwear, shorts, women's crop tops and more, the fun video features models Andreea Diaconu, Anna Ewers, Aya Jones, Jordan Barrett and more. The music in the video is a cover of the Inner Circle song 'Sweat' performed by Izzy Bizu.

Tommy Hilfiger Draws Influence From the 90s in New Tommy Jeans Capsule Collection

Tommy Hilfiger was a staple in the 90s, reaching buyers in not only the collegiate and business world but also the Hip-Hop and rave arena. Now looking to create an air of nostalgia, the brand has now brought forth their new Topmmy Jeans capsule collection. Placing an emphasis on loose denim, tees and sweatshirts flaunting the iconic logo, the campaign features models Lucky Blue Smith and Hailey Baldwin.

Alexander Wang’s Star-Studded Spring/Summer 16 Campaign

The 2016 Spring/Summer campaign by Alexander Wang is one star-studded packing. Shot by Steven Klein, the fashion company have called upon twenty one artists, musicians and models to participate. The list includes AlunaGeorge, ILoveMakonnen, Alice Glass, Travis Scott, Lexi Boling, Vic Mensa, Binx Walton, Lucien Smith and loads more. The concept behind the campaign is to document each creative in their own particular New York environment. The new collection features women's bomber jackets with new overlays, tailored striped trousers, oversize parkas and fringed hemmed mini-skirts.

Uniqlo Enlist Skepta and More as Cultural Ambassadors for New Campaign

Japanese clothing company Uniqlo are celebrating the diversity of London with their new 'This Way To Utopia' campaign. The brand has chosen six cultural ambassadors to star as the faces of the new ads, one being grime chief Skepta. The North London emcee will sit alongside BBC Radio 1's Benji B, clothing designer Hana Tajima, photographer Cate Underwood, transgender model Munroe Bergdorf and film director Sean Frank. Shot by Rankin, the campaign will also coincide with the reopening of the Uniqlo Oxford Street storefront in London. Uniqlo have also partnered with the Tate Modern for a series of upcoming events.

Skin Stars in Sisley S/S 2016 Campaign

Skunk Anansie lead singer Skin stars as the face of Italian brand Sisley's new spring/summer 2016 campaign. Shot by Federico De Angelis, the eccentric vocalist brings the ad to life by delivering an array of energy with the concept based on the freedom of expression. Balancing sleek with ultra sexy in a tailored, check suit, Skin's performance is nothing short of dynamic. Regarding Sisley's spring/summer campaign, Skin wrote: "I admired the courage of a brand such as Sisley in choosing a personality like me for its advertising campaign. And I loved the idea for the shoot, it has real character. I’m a rock singer; movement and energy are my essence."